Client
– Direct Results Group (for IDG) Location –
San Francisco, California Design – John
Paul Copywriting – Frank Papsadore Notes – The client wanted a web-like structure
to this mailer, yet felt it was important to maintain
a clean somewhat serious look. Direct Results Group encouraged
them to stretch a bit; resulting in this open spatial
design.
During the
design of this newsletter, we took the opportunity to
visit many of the IDG web sites. Our favorite, at the
time, was Macworld Online.
